Mar 29, 2024  
2017-2019 Catalog Addendum 
    
2017-2019 Catalog Addendum [ARCHIVED CATALOG]

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MGMT 310 - Research in Marketing

Credits: 5
Learn to formulate marketing goals by utilizing market research methods to collect, analyze, and evaluate marketing data and information. Topics include market research methods, data analysis and interpretation, research proposals, communicating research, and strategic applications of research.

Prerequisite: Admission into the BAS in Applied Management program; and MATH& 141  or MATH 147 ; and ENGL 101 ; and BUS& 101 ; or instructor’s permission. Recommended: MATH 256  



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