BUS 164 - Entrepreneurship and Small Business Management

Credits: 5
Introduces the fundamentals of small business startup and growth. Topics include development of business concept, strategic planning, marketing, financing, and an overview of international business. Examines important principles for businesses of any size.

Enrollment Requirement: Eligible for ENGL 99 or instructor consent.

Course Outcomes:
Students who successfully complete this class will be able to:

Describe the business system and explains what business is and why it exists.
Explain the roles of the law, ethics, and social responsibility play in business today.
Distinguish the basic forms of business ownership, and the advantages and disadvantages of each.
Summarize the principles of organization, the management process, and the nature of leadership and motivation.
Explain the role of finance in business operations and describe the differences between internal and external financing methods.
Explain the basic accounting tools used by management and to show the manner in which each is used.
Summarize the use of forecasts and budgets in planning an organization’s efforts.
Explain the 4 P’s of marketing.

Program Outcomes

Demonstrate leadership competencies and teamwork skills necessary to resolve interpersonal and organizational challenges that most often occur in the modern workplace.
Communicate clearly, appropriately, and persuasively to business stakeholders, both orally and in writing.
Describe the basics of strategic planning and creative problem solving.
Explain the methods for organizing and delegating work.
Discuss self-management skills related to areas such as goal setting, self-esteem, and problem solving.

College-wide Outcomes

Critical Thinking - Critical thinking finds expression in all disciplines and everyday life. It is characterized by an ability to reflect upon thinking patterns, including the role of emotions on thoughts, and to rigorously assess the quality of thought through its work products. Critical thinkers routinely evaluate thinking processes and alter them, as necessary, to facilitate an improvement in their thinking and potentially foster certain dispositions or intellectual traits over time.
Responsibility - Responsibility encompasses those behaviors and dispositions necessary for students to be effective members of a community. This outcome is designed to help students recognize the value of a commitment to those responsibilities which will enable them to work successfully individually and with others.
Written Communication - Written Communication encompasses all the abilities necessary for effective expression of thoughts, feelings, and ideas in written form.