BUS 257 - Customer Service Strategies

Credits: 5
Explores customer service as a competitive advantage in business and personal career development. Students learn to identify customer needs, solve problems, handle conflict, and exceed customer expectations.

Course Outcomes:
Students who successfully complete this class will be able to:

Explain the concept of services marketing.
Differentiate how to assess and improve service quality.
Analyze a business firm’s service delivery.
Utilize case studies for improving customer service strategies.

Program Outcomes

Demonstrate leadership competencies and teamwork skills necessary to resolve interpersonal and organizational challenges that most often occur in the modern workplace.
Communicate clearly, appropriately, and persuasively to business stakeholders, both orally and in writing.
Describe the basics of strategic planning and creative problem solving.
Explain the methods for organizing and delegating work.
Discuss self-management skills related to areas such as goal setting, self-esteem, and problem solving.

College-wide Outcomes

Critical Thinking - Critical thinking finds expression in all disciplines and everyday life. It is characterized by an ability to reflect upon thinking patterns, including the role of emotions on thoughts, and to rigorously assess the quality of thought through its work products. Critical thinkers routinely evaluate thinking processes and alter them, as necessary, to facilitate an improvement in their thinking and potentially foster certain dispositions or intellectual traits over time.
Written Communication - Written Communication encompasses all the abilities necessary for effective expression of thoughts, feelings, and ideas in written form.