Marketing and Entrepreneurship, BAS Curriculum Map

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The Bachelor of Applied Science in Marketing and Entrepreneurship at Green River College is a dynamic program designed to equip graduates with a comprehensive skill set for success in the marketing field and entrepreneurship. The curriculum covers a range of key areas, preparing students to excel in various roles within the business world.

This degree uniquely caters to individuals with associate’s degrees, allowing them to seamlessly integrate their lower-division technical or transfer preparation with upper-division credits in business, marketing, and entrepreneurship. The result is a well-rounded, practical Bachelor’s degree that prepares graduates for success in the evolving landscape of marketing and entrepreneurship.

Sample Schedule

This sample schedule is provided as a guide for a full-time student. The suggested schedule below meets the requirements to earn the Bachelor of Applied Science degree. In person classes take place on Tuesday evenings. Please speak with an advisor for a customized academic plan to meet your needs. An customized curriculum map can be accessed in Navigate.

Quarter 0

These are a combination of entry requirements, degree requirements and electives.

ENGL& 101 - English Composition I Credits: 5
Select one of the following:
ENGL 126 - Writing: Humanities Credits: 5
ENGL 127 - Writing: Social Science Credits: 5
ENGL 128 - Research Writing: Science/Engineering/Business Credits: 5
ENGL& 235 - Introduction to Technical Communication Credits: 5
ENGL 335 - Advanced Technical Writing Credits: 5
Any college-level math course, the following are recommended:
MATH& 141 - PreCalculus I Credits: 5
MATH 147 - Finite Mathematics-Business and Social Science Credits: 5
MATH& 151 - Calculus I Credits: 5
Select one of the following:
CMST& 101 - Introduction to Communication Credits: 5
CMST& 210 - Interpersonal Communication Credits: 5
CMST& 220 - Public Speaking Credits: 5
CMST& 230 - Small Group Communication Credits: 5
Select one of the following:
PHIL 102 - Contemporary Moral Problems Credits: 5
PHIL 111 - Science, Technology, and Value Credits: 5
PHIL 112 - Ethics in the Workplace Credits: 5
PHIL& 115 - Critical Thinking Credits: 5
PHIL 206 - Gender and Philosophy Credits: 5
PHIL 243 - Environmental Ethics Credits: 5
BUS& 101 - Introduction to Business Credits: 5
or
BUS 181 - Introduction to International Business Credits: 5
BUS 121 - Marketing Fundamentals Credits: 5
ACCT 110 - Practical Accounting 1 Credits: 5
or
ACCT& 201 - Principles of Accounting I Credits: 5
S 1 - Social Science Credits: 5
N 1 - Natural Science List A (Lab) Credits: 5
MATH& 146 - Introduction to Statistics Credits: 5
or
MATH 256 - Statistics for Business and Social Science Credits: 5

Quarter 1

BUS 300 - Introduction to Entrepreneurial Leadership Credits: 5
BUS 395 - Strategic Marketing and Management Credits: 5
BUS 401 - Special Topics: Marketing and Entrepreneurship 1 Credits: 2

Quarter 2

BUS 310 - Marketing Research and Analytics Credits: 5
BUS 344 - Entrepreneurial Finance Credits: 5
BUS 402 - Special Topics: Marketing and Entrepreneurship 2 Credits: 3

Quarter 3

BUS 350 - Production Development and Innovation Credits: 5
BUS 385 - Operations Management for Competitive Advantage Credits: 5
BUS 403 - Special Topics: Marketing and Entrepreneurship 3 Credits: 2

Quarter 4

BUS 335 - Integrated Marketing Communications Credits: 5
BUS 365 - Consumer Behavior Credits: 3
BUS 390 - Digital Marketing Credits: 5

Quarter 5

BUS 360 - Sales and Negotiation Credits: 5
BUS 404 - Special Topics: Marketing and Entrepreneurship 4 Credits: 3
BUS 460 - Venture Launch 1 Credits: 5

Quarter 6

BUS 400 - Personal and Professional Branding Credits: 5
BUS 405 - Special Topics: Marketing and Entrepreneurship 5 Credits: 2
BUS 490 - Venture Launch 2 Credits: 5