Apr 19, 2024  
2019-2020 Catalog 
    
2019-2020 Catalog [ARCHIVED CATALOG]

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BUS 344 - Entrepreneurial Finance

Credits: 5
Students learn to apply financial management practices to obtain the financial capital necessary to operate and grow entrepreneurial ventures. Topics include financial statement analysis, valuation, determining financing needs, financing alternatives, and stages of financing.

Prerequisite: Admission into the BAS Marketing and Entrepreneurship program; and BUS 121 ; and (BUS&101  or BUS 181 ); and (MATH&141  or MATH 147 ); or instructor’s permission. Recommended: STRONGLY ACCT 110  or ACCT&201 .

Course Outcomes:
Students who successfully complete this class will be able to:

  1. Explain the purpose and structure of a balanced sheet, income statement, and statement of cash flows.
  2. Evaluate financial and operating performance of a firm by analyzing their financial statements.
  3. Determine company value using multiple valuation models.
  4. Estimate financing needs for a firm using projected financial statements.
  5. Develop financial plan for a firm based on their financing needs and the available financing alternatives.

Program Outcomes
  1. Analyze and use business data to develop appropriate business and marketing strategies.
  2. Apply entrepreneurship principles to better leverage organizational resources.
  3. Apply economic and behavioral concepts to strategy formulation.
  4. Conduct a survey of the business environment, identify opportunities, and formulate a plan for capitalizing on them.
  5. Assess the potential market for a product, and then formulate a plan for developing and marketing the product.
  6. Formulate and communicate an original business plan to an audience of stakeholders.


College-wide Outcomes
  • Critical Thinking - Critical thinking finds expression in all disciplines and everyday life. It is characterized by an ability to reflect upon thinking patterns, including the role of emotions on thoughts, and to rigorously assess the quality of thought through its work products. Critical thinkers routinely evaluate thinking processes and alter them, as necessary, to facilitate an improvement in their thinking and potentially foster certain dispositions or intellectual traits over time.
  • Quantitative and Symbolic Reasoning - Quantitative Reasoning encompasses abilities necessary for a student to become literate in today’s technological world. Quantitative reasoning begins with basic skills and extends to problem solving.



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