Apr 18, 2024  
2017-2019 Catalog Addendum 
    
2017-2019 Catalog Addendum [ARCHIVED CATALOG]

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BUS 360 - Sales and Negotiation

Credits: 5
Students learn to integrate selling and negotiation strategies to effectively create productive buyer-seller relationships. Topics include strategic prospecting, managing the sales funnel, developing sales proposals, applying interest-based negotiations principles, and developing options for mutual gain.

Prerequisite: Admission into the BAS Marketing and Entrepreneurship program; and BUS 121 ; and (BUS&101  or BUS 181 ); and (MATH&141  or MATH 147 ); or instructor’s permission. Recommended: BUS 159 .



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